The announcement is a culmination of a year-long push by the government led by the president to have creators earn for their online content.
Kenyan content creators will begin monetizing their content on Facebook and Instagram by June this year.
The move was announced by the Facebook President of Global Affairs, Nick Clegg in a meeting with President William Ruto at State House Nairobi
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This makes Kenya one of the few countries in the continent enjoying the feature.
The announcement is a culmination of a year-long push by the government led by the president to have creators earn for their online content.
“Kenyan content creators who meet the eligibility criteria will now earn from their Facebook and Instagram spaces as we start monetization by June this year,” Nick said.
President William Ruto praised the partnership between Kenya and global digital platforms on the monetization of content.
“Now content creators can begin earning from their imagination and creativity. I have kept my word to negotiate and get them fresh opportunities,”
He added: “We are banking on the digital space to create jobs for the millions of jobless youths in our country.”
“We are reworking the legislation in Kenya to make it easier for people working in the digital space. The government of Kenya is going to work with you and deploy whatever resources we have to minimize undesirable content,” said Ruto.
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