Categories: Business

Uber Partners Safaricom to Provide Free Mobile Data to Customers

Uber has announced partnership with Safaricom PLC to provide free internet data bundles to drivers, delivery partners, and riders using the Uber and Uber Eats apps across the Kenya.

Safaricom, in this agreement, has zero-rated the all the Uber apps to allow consumers of Uber services including merchants and mobility providers to freely access Uber services without incurring data charges.

This initiative has been taken, to counter a barrier to accessing all the Uber services by Uber subscribers.

Photo| Partnership Event, between Safaricom & Uber in August 2023

According to survey done by Uber, lack of data bundles has deprived majority of Kenyans, the opportunity to use Uber services most especially in the regions where access to mobility of Uber Boda is very limited.

Imran Manji, Uber’s Head of East Africa, said this partnership therefore aims to bridge the gap to allow reliable and safe mobility across the country.

Through this partnership with Safaricom, we can help bridge the gap in accessing data for many Kenyans, enabling them to access reliable and safe mobility,” he said.

Photo| Imran Manji, Uber’s Head of East Africa

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Appreciating this collaboration Safaricom and Uber have made, Peter Ndegwa, CEO of Safaricom, said the Telco is tirelessly working on enhancing essential services to its customers in every part of Kenya and across the borders.

One can access the free data by ensuring that VPN blockers are off and toggling Airplane Mode on and off on smartphones.

This isn’t the first partnership Uber is making with Safaricom since its debut in Kenya. In August, 2023, Uber also made a groundbreaking partnership with Safaricom PLC, that allowed Uber Customers to pay for their trips using M-PESA.

We are thrilled to announce our partnership with Uber introducing a groundbreaking initiative that allows riders all over Kenya to pay for their trips using M-PESA. Building on our successful collaboration with UberEats, which enabled seamless M-PESA payments for deliveries and earnings, this new venture promises to revolutionize digital trips in the country,” read in part Statement made by Safaricom PLC following the 2023 partnership.

Beldine Odhiambo

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